Smarter Cities. Safer Citizens. Planning Strategies for Public Events - Join Webinar with IBM & Frost & Sullivan

 Large events are fundamental to life in a vibrant city. From music concerts and festivals to road races and parades, public gatherings are essential to building civic pride and a sense of community—and of course, they also bring in billions of dollars to urban economies every year. Safeguarding the wellbeing of participants, spectators and citizens is vital—but managing large events can be a complex proposition for city governments and events planners. How can you ensure successful public events while ensuring public safety?
Join Frost & Sullivan and IBM’s urban protection and planning experts to learn about the solutions that can help you manage key aspects of public events, from coordinating permits to directing incident response to video review and analytics, and get tips for ensuring successful, profitable events for your city.

Click here to register

 During this complimentary event, you will learn:

• How city leaders are using technology to enhance success and safety of public events
• How to monitor an event in progress through video, social media and more
• How to use analytics to identify patterns and trends across unrelated data

Click here to register, listen in on the experiences of others, participate in a live Q&A, and walk away with actionable strategies for your own organization.


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Multidevice Best Practice Guide | b2bmarketing.net

Multidevice Best Practice Guide | b2bmarketing.net

Activating a Social Media Strategy within an Organization

Activating a Social Media Strategy within an Organization - A Guidebook Summary of Consumer Electronics Company

 

Problem: 

Consumer Electronics Company recognizes the opportunity presented

by (and the risk of ignoring) online brand‑related conversations and

needs to develop a social media strategy along with the processes and

capabilities to implement it successfully.

 

Solution: 

Consumer Electronics Company uses a systematic approach to create

and activate a social media strategy throughout the organization. This

approach includes:

 

• Developing the strategy and creating organizational buy-in

• Identifying the specific capabilities needed to operationalize the strategy

• Selecting the appropriate talent and channel for the launch

• Providing rules of engagement and training to implement the strategy

• Creating a process to listen and respond to online conversations

• Tracking progress in driving engagement and sales opportunities 

 

Read the 3 - Page Excerpt of the Best Practices Guidebook

Creating Brand Value Through Through Content Excellence - The Coca Cola Company

 

Get the three-page excerpt from Frost & Sullivan's Growth Team's 16-page Best Practice Guidebook on:

Read More: Click Here